Perplexity begins testing ads as sponsored follow-up questions
Sponsored follow-up questions will start appearing on AI answer engine Perplexity this week, the company announced. Rumored ...
Perplexity AI CEO offers to help NY Times overcome tech strike — just weeks after paper threatened to sue startup
Aravind Srinivas, the CEO of Perplexity AI, responded on X to a post that included a memo from Times publisher AG Sulzberger ...
Perplexity raising new funds at $9 bln valuation, source says
Perplexity is raising new investment that would value the search startup at $9 billion, a source familiar with the matter ...
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Perplexity launches an elections tracker
AI startup Perplexity has launched a hub to track U.S. general elections results — one of the few major AI platforms to do so ...
Perplexity Wants to Be Your AI Shopping Assistant This Black Friday
Looking for a hassle-free way to shop during the Black Friday sale? Perplexity has prepared an AI feature to find and buy the ...
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Perplexity will launch ads on its platform this week
These ads will be positioned to the side of answers and labeled as ‘sponsored.’ Brands and agency partners participating in Perplexity’s ad program include Indeed, Whole Foods, Universal McCann and ...
AI search marketing strategies—how Google, ChatGPT and Perplexity are forcing brands to adapt
AI-driven search platforms are rapidly evolving and are poised to disrupt advertising strategies that fail to adapt to the ...
Perplexity Dove Into Real-Time Election Tracking While Other AI Companies Held Back
The controversial AI search engine, accused of aggressively scraping content, went all in on providing AI-generated election information.