But for “Wicked,” which is based on the popular Broadway show adapted from Gregory Maguire’s 1995 novel of the same name, there is a danger of oversaturation from brand partnerships leading to ...

From unconventional influencer alliances to cross-industry tie-ups, these partnerships have not only captivated attention but ...

David Duncan, CEO of Silver Oak Cellars believes in creative partnerships, including a Jackson Weiderhoff designed dress, ...

Duluth and Fritos are also signing on with in-show integrations, custom content and thematic packaging on tap.

The intersection of Black pop culture and luxury brands marks a significant shift in high-end industries. What began as ...

(Manama, Kingdom of Bahrain): Infracorp, a leading specialised company in investing in the infrastructure and sustainable ...

Viceroy, a luxury chain of hotels and branded residential developments around the world, is debuting a new look this week.

"We're thrilled to announce our new partnership with the Seattle Seahawks," said Mark Gehler, Chief Administrative Officer of ...

It's a partnership that comes after MusicalFare pulled out of plans to move into a new space in Amherst Central Park this past August. It's a change of plans that Kramer said just ...

In 2014, the newly formed investment firm Garnett Station Partners purchased a struggling 23-unit Burger King operation.

Originally from Los Angeles, True Religion is a denim brand that has grown into a high-quality street ... congratulated her ...